- Knowledge Base
- Charities and Social Media
- External Insight
- Categories and Classifications
- Facebook Techniques
- Marketing Techniques
- Mobile
- Social Media Ethics
- Social Media Legal Issues
- Social Media Strategy
- Social Media Techniques
- Social Media Technology
- Social Media Time Management
- Social Media Traps and Risks
- Social Media and Blogs
- Social Media and IFAs
- Social Media and ROI
- Social Media and Search
- Transforming Your Organisation for Social Media
- Trends and Statistics
- 2009 Women and Social Media Study
- 50,000 Sites Already Have Facebook Social Plugins Integrated – And This Is Just The Beginning
- 80%+ Twitter accounts inactive, but core users more committed
- BigMouthMedia digital marketing survey – results show swing to social media
- Customers Ignite a New Era of CRM
- Facebook Is the Web’s Ultimate Timesink [STATS]
- Forget the 80/20 principle, with Twitter it is 79/7
- In Social Media, Consumers Offer Rewards to Deserving Brands
- It's the Trough of Disillusionment and So Much More
- Live Measurement of Social Media Activity
- Marketing is NOT Changing; Just Ask Paul Revere
- More referrals from social media than from search?
- Razorfish: Social media is helping established brands. But what about everyone else?
- Social Capital: The Currency of the Social Economy
- Social Media Affecting BtoB Buying Behavior
- Social Media Presentation: Maps and Charts
- Social Media for Government: 6 Trends for 2010
- Social media like Twitter change customer service
- Study shows women dominate on social networks
- The State of the Twittersphere 2010
- Trends in adoption of Social Media Tools
- Twitter demographics poses more opportunities for brand engagement
- We’re Addicted to Social Networks
- Who is the ME in Social Media?
- Why augmented reality will change the world as we know it?
- Twitter Techniques
- Membership Organisations and Social media
- Social Media Tools Defined
Email
Why doesn’t it surprise me when I read that over 50,000 websites have already implemented the Like feature as well as the countless social plugins for the site. There was a lot of clamor about this which made me think that it was only a matter of days before people would disregard it. But see for yourselves people actually love this. Mark Zuckerberg wasn’t wrong when he said that the Web has to be more social by default and as more sites continue to inject social plugins the whole Web becomes a marketplace for Facebook. Am I wrong? I don’t think so. The f8 conference last week changed a lot, changed what we think or perceive socializing online. It is now more about putting all your eggs in one basket [Facebook], or two at most [Google]. That is exactly what Facebook intends to do and it was clear when more than 75 of the most influential sites on the Web were its launch partners. That included CNN and New York Times. Plus you already see almost every blog riddled with the Like Button, even the one you read right now.
So What Does This Mean? There is no loss to Facebook or partner sites or those that have implemented these features. It will only do them good. Think of it when you felt like sharing a post on your Facebook and clicked the Share button, a new window opened for confirmation and the process was very tiring, at least for me. Now, if you are logged in to your Facebook, the most you need to do on any site is simply click Like and it is shown in your feed. The results are going to be phenomenal, for example:
So its a win win situation for both parties here. What about the user? Well if you really dislike all that is happening, simply stay away from Facebook. The more you use it to interact far and wide across the Web, the more information you are sharing online.
|
|||
Printer-friendly version
