- Knowledge Base
- Charities and Social Media
- External Insight
- Categories and Classifications
- Facebook Techniques
- Marketing Techniques
- Mobile
- 2010- The Year of the Mobile App
- 5 Terms That Signify The Future Of Mobile Marketing
- Banks and finance companies were early adopters of mobile but are still learning whether it works best as a marketing or service channel
- Get Your Mobile Workin'... In 3 Years Mobile will Rule... Gartner study
- Growing number of smartphone users bodes well for mobile web
- Japanese social networking – it’s all mobile
- LinkedIn’s iPhone App Gets a Major Upgrade
- The iPhone may still be king but Android has its eye on the throne
- There’s an App for That: Mobile is the Next Frontier for Brand Engagement
- Wagamama introduces mobile ordering app
- Women use social mobile more than men
- Social Media Ethics
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- Social Media Strategy
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- Social Media Technology
- Social Media Time Management
- Social Media Traps and Risks
- Social Media and Blogs
- Social Media and IFAs
- Social Media and ROI
- Social Media and Search
- Transforming Your Organisation for Social Media
- Trends and Statistics
- Twitter Techniques
- Membership Organisations and Social media
- Social Media Tools Defined
Is your website mobile-friendly? Mobile Internet use has been rising over the last few years, and it may be time to get serious about optimizing your website for mobile access. In its “Top Predictions for IT Organizations and Users, 2010 and Beyond,” Gartner Research predicts that “by 2013, mobile phones will overtake PCs as the most common web access device worldwide.” Gartner believes that the number of smartphones or phones with web access will surpass 1.82 billion by ‘13, outnumbering the 1.78 billion PCs. The research firm warns publishers to be sure their sites are optimized for the mobile web or frustrated users will go elsewhere. Along with the growing power of mobile is the growing ability to pay electronically. Gartner says that by 2014, 3 billion adults globally will “be able to conduct transactions via mobile or Internet technology.” By 2015, Gartner believes that context will be as key to mobile services as search engines are to the web. “Context will center on observing patterns, particularly location, presence and social interactions,” the report stated. Original Post: Get Your Mobile Workin'... In 3 Years Mobile will Rule... Gartner study
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